Wake up Advertising
Manisha Kapoor
Wake up Advertising - Mumbai Business world Media Pvt. Ltd. 1-14 December, 2021 - Vol. 41, Issue 03, 1-14 December, 2021, Pages 34-35
Advertising continues to reinforce implicit codes in its portrayal of women even though the real women no longer represents those stereotypes
Advertising
Stereotypes
Stubbornness of Implicit codes
Wake up Advertising - Mumbai Business world Media Pvt. Ltd. 1-14 December, 2021 - Vol. 41, Issue 03, 1-14 December, 2021, Pages 34-35
Advertising continues to reinforce implicit codes in its portrayal of women even though the real women no longer represents those stereotypes
Advertising
Stereotypes
Stubbornness of Implicit codes
