Six Sigma in Sales and Marketing:Major Benefits
Series: ; 16Publication details: 2018-01-02Description: 11Subject(s): In: GITAM JOURNAL OF MANAGEMENTSummary: "Six Sigma is a disciplined ,data driven approach and methodology for eliminating defects in any process-from manufacturing to non-manufacturing and from product to service.There is a lot of interst in deploying six sigma to salesand marketing to reduce the uncertainty inherent in it.Organization such as 3M,allied Signal.Dell,HSBC,Johnson & Johnson,LSI Logic,Owners Corning,Service Master etc.This research elaboratesSix Sigma DMAIC Methodology in Sales and Marketing and Provides various framworks for its successful deployment and enhancing competitive advantages."| Item type | Current library | Status | Barcode | |
|---|---|---|---|---|
| Article | St. Francis Institute of Management and Research | Available | AR0687 |
"Six Sigma is a disciplined ,data driven approach and methodology for eliminating defects in any process-from manufacturing to non-manufacturing and from product to service.There is a lot of interst in deploying six sigma to salesand marketing to reduce the uncertainty inherent in it.Organization such as 3M,allied Signal.Dell,HSBC,Johnson & Johnson,LSI Logic,Owners Corning,Service Master etc.This research elaboratesSix Sigma DMAIC Methodology in Sales and Marketing and Provides various framworks for its successful deployment and enhancing competitive advantages."
There are no comments on this title.