Six Sigma in Sales and Marketing:Major Benefits (Record no. 35908)

MARC details
000 -LEADER
fixed length control field 01081nam a2200205Ia 4500
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Personal name Dr Pankaj M Madhani
9 (RLIN) 375
245 ## - TITLE STATEMENT
Title Six Sigma in Sales and Marketing:Major Benefits
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2018-01-02
300 ## - PHYSICAL DESCRIPTION
Extent 11
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Volume/sequential designation 16
9 (RLIN) 377
520 ## - SUMMARY, ETC.
Summary, etc. "Six Sigma is a disciplined ,data driven approach and methodology for eliminating defects in any process-from manufacturing to non-manufacturing and from product to service.There is a lot of interst in deploying six sigma to salesand marketing to reduce the uncertainty inherent in it.Organization such as 3M,allied Signal.Dell,HSBC,Johnson & Johnson,LSI Logic,Owners Corning,Service Master etc.This research elaboratesSix Sigma DMAIC Methodology in Sales and Marketing and Provides various framworks for its successful deployment and enhancing competitive advantages."
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Rural Markets
9 (RLIN) 376
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Competitive Advantages
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Focus term Marketing
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Focus term Sales
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Focus term Six Sigma
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Title GITAM JOURNAL OF MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Article
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
        St. Francis Institute of Management and Research St. Francis Institute of Management and Research 02/24/2021   AR0687 02/24/2021 02/24/2021 Article