Factors influencing consumer's selection of telecommunication service providers An empirical study
Publication details: Mumbai Vivekanand Education Society Janaury - March 2020Description: Vol 13 Issue 1 Jan - Mar 2020 pg 35-45Subject(s): In: Vivekanand Education society Journal of development researchSummary: The purpose of this research paper is to study which factors are predominant in selection of telecommunication service providers among consumers in Mumbai region and the parameters the company should focus for the development of their services for better market share. .The findings of the study have been interpreted and possible implications have been discussed on the basis of data collected and analysis .| Item type | Current library | Status | Barcode | |
|---|---|---|---|---|
| Article | St. Francis Institute of Management and Research | Available | AR0985 |
The purpose of this research paper is to study which factors are predominant in selection of telecommunication service providers among consumers in Mumbai region and the parameters the company should focus for the development of their services for better market share. .The findings of the study have been interpreted and possible implications have been discussed on the basis of data collected and analysis .
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