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	1.		Conceptualization and Measurement of Consumer Based Brand Equity for Airlines by Balgopal Singh Series: . 9 ; 48 Publication details: 2018-09-21 In: INDIAN JOURNAL OF MARKETING Availability: Items available for loan: St. Francis Institute of Management and Research (1). Place hold
	2.		Role of Consumption intent in Service Quality Perceived Benefit Relationship by Nattuvathucka Barnabas Mekoth Nandakumar, Sony Michael Publication details: New Delhi Indian Journal of Marketing 2020 In: Indian Journal of Marketing Availability: Items available for loan: St. Francis Institute of Management and Research (1). Place hold
	3.		Transition of E-service Quality Dimensions from Diverse Business Setttings to E-Learning : A Review From Learners Perspective by Navjit Singh Kulvinder Kaur Ramandeep S Deol Publication details: New Delhi Associated Management (P) Ltd July 2022 In: Indian Journal of Marketing Availability: Items available for loan: St. Francis Institute of Management and Research (1). Place hold
	4.		Exploring the Nexus Among Internet Banking Service Quality, Customer Satisfaction, Age and Gender A Developing Country Perspective During Covid 19 by Meha Joshi Richa Dabas Publication details: New Delhi Associated Management Consultants (P) Ltd 2022 In: Indian Journal of Marketing Availability: Items available for loan: St. Francis Institute of Management and Research (1). Place hold
	5.	Image from Amazon.com	Service Marketing Concepts Applications and Cases by Rampal M. K Gupta S. L Publication details: New Delhi Himalaya Publishing House 2007 Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: 658.8 RAM/GUP. Place hold
	6.		Study of Customer satisfaction towards Service Quality of the Banking Sector Naomi Cerejo Publication details: Mumbai SFIMAR WIN/2023 Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2023/FIN-GEN/PG1261. Place hold
	7.		Study of Retail Service Quality in Retail Stores with special Reference to the Mumbai District Ajay Yadav Publication details: Mumbai SFIMAR WIN/2023 Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2023/MAR-SPE/PG1272. Place hold
	8.		Chatbot Service quality in Banking Analyzing Indian Banking Customer Perceptions and Influence on Customer Satisfaction and Value by Poornima Kapadan Othayoth Shiva Khanna Publication details: New Delhi Associated Management Consultant 2024 Availability: Items available for loan: St. Francis Institute of Management and Research (1). Place hold
	9.		Perception regarding Service Quality in the FMCG Sector Nitin Billava Publication details: Mumbai SFIMAR WIN/2025 Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2025/MAR-GEN/PR6915. Place hold