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1.
A Social Media Experiential Learning Projects to Engage Students and Enhance Learning in Retailing by
Publication details: Mumbai Apex Subscription Pvt. Ltd. December, 2021
In: Journal of Marketing Management
Availability: Items available for loan: St. Francis Institute of Management and Research (1).

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2.
Social Media Experiential Learning Project to Engage Students and Enhance Learning in Retailing by
Publication details: Mumbai Apex Publishing Dec 2021
In: Journal of Marketing Management
Availability: Items available for loan: St. Francis Institute of Management and Research (1).

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3.
Advertising Effectiveness Fighting Between ECommerce and Traditional Retailers An Empirical study by
Publication details: America American research Institute 2023
In: Journal of Marketing Management
Availability: Items available for loan: St. Francis Institute of Management and Research (1).

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