A New approach to Strategic Innovation
Publication details: Mumbai HBR 2023Description: September October 2023 Pg 120-129Subject(s): In: Harvard Business ReviewSummary: Companies typically treat their innovation projects as a portfolio aiming for a mix that will collectively meet their strategic Objectives But to often a company innovation project are only weakly related to its strategic goals and at worst they work against it's strategy. research demonstrate how the process of creating an innovation basket gives managers fresh insight into what their innovation activities are really doing for their strategy. Designing an innovation basket will launch a creative discussion of what opportunities exist and how they can be translated into projects that support the unit’s strategy.| Item type | Current library | Status | Barcode | |
|---|---|---|---|---|
| Article | St. Francis Institute of Management and Research | Available | AR1043 |
Companies typically treat their innovation projects as a portfolio aiming for a mix that will collectively meet their strategic Objectives But to often a company innovation project are only weakly related to its strategic goals and at worst they work against it's strategy. research demonstrate how the process of creating an innovation basket gives managers fresh insight into what their innovation activities are really doing for their strategy. Designing an innovation basket will launch a creative discussion of what opportunities exist and how they can be translated into projects that support the unit’s strategy.
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