Marketing Research (Record no. 36087)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00782 a2200205 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210331150032.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210331b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789353163389 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | FRC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 4th Ed. |
| Classification number | 658.83 |
| Item number | NAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Nargundkar Rajendra |
| 9 (RLIN) | 774 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research |
| Remainder of title | Text and Cases |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | McGraw Hill Education India Pvt. Ltd |
| Date of publication, distribution, etc. | 2019 |
| Place of publication, distribution, etc. | Chennai |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 552 |
| Other physical details | Paperback |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Marketing Research |
| 9 (RLIN) | 854 |
| 654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS | |
| Focus term | Marketing Research Process |
| -- | Questionnaire Design |
| -- | Research Methods and Design |
| -- | Sampling Methods |
| -- | Field Procedures |
| -- | Planning the Data Analysis |
| -- | International Marketing Research |
| -- | Industrial Marketing Research |
| -- | Careers in Marketing Research |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Edition | 4th Ed. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type | Public note | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MMS | St. Francis Institute of Management and Research | St. Francis Institute of Management and Research | 03/31/2021 | 1 | 556.00 | 182 / 2021-03-24 | 8 | 658.83 | 012332 | 10/24/2025 | 07/19/2025 | 695.00 | 03/31/2021 | Book | Location I 6.1 | |||||
| Dewey Decimal Classification | MMS | St. Francis Institute of Management and Research | St. Francis Institute of Management and Research | 03/31/2021 | 1 | 556.00 | 182 / 2021-03-24 | 2 | 658.83 | 012331 | 10/31/2023 | 10/10/2023 | 695.00 | 03/31/2021 | Book | Location I 6.1 | |||||
| Dewey Decimal Classification | MMS | St. Francis Institute of Management and Research | St. Francis Institute of Management and Research | 03/31/2021 | 1 | 556.00 | 182 / 2021-03-24 | 2 | 658.83 | 012330 | 04/15/2024 | 04/13/2024 | 695.00 | 03/31/2021 | Book | Location I 6.1 | 1 | ||||
| Dewey Decimal Classification | MMS | St. Francis Institute of Management and Research | St. Francis Institute of Management and Research | 03/31/2021 | 1 | 556.00 | 182 / 2021-03-24 | 1 | 658.83 | 012329 | 11/04/2022 | 10/15/2022 | 695.00 | 03/31/2021 | Book | Location I 6.1 | 1 |