Strategic Marketing For Nonprofit Organizations (Record no. 34347)

MARC details
000 -LEADER
fixed length control field 00857nam a2200301Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210122s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332549517
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number AND/KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Andreasen Alan R
250 ## - EDITION STATEMENT
Edition statement 7th Ed.
245 ## - TITLE STATEMENT
Title Strategic Marketing For Nonprofit Organizations
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. "PHI Learning Private Limited, New Delhi"
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent 470
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Order number 2018-10-25
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Facilitating Marketing Behaviors
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Generating Funds
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Organizing for Implementation
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Public Media
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Segmentation
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Strategic Marketing Planning
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Value Propositions
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Working with the Private Sector
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Bramding
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kotler Philip
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note
        MMS St. Francis Institute of Management and Research St. Francis Institute of Management and Research 11/12/2018 "Book Service Syndicate, Mumbai" 579.00 BSS/18-19/000332/2018-10-31 658.8 AND/KOT 012020 01/22/2021 579.00 01/22/2021 Book Location H 3.6