Services Marketing (Record no. 33844)

MARC details
000 -LEADER
fixed length control field 00709nam a2200265Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210122s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789386858771
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number HOF/BAT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hoffman K Douglas
250 ## - EDITION STATEMENT
Edition statement 5th Ed.
245 ## - TITLE STATEMENT
Title Services Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Cengage Learning India Pvt. Ltd.
Date of publication, distribution, etc. 2018
300 ## - PHYSICAL DESCRIPTION
Extent 458
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Order number 2018-10-25
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Services Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Assesing and Implementing Successful Service Strategies
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Cases
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Overview
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Strategies
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Tactical Services Marketing Mix
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Services Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bateson John E G
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note
        MMS St. Francis Institute of Management and Research St. Francis Institute of Management and Research 10/31/2018 Book Service Syndicate 499.00 BSS/18-19/000332/2018-10-31 658.8 HOF/BAT 012036 01/22/2021 499.00 01/22/2021 Book Location H 4.4