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Advertising And Public Relations Research

Jugenheimer Donald W

Advertising And Public Relations Research - 2nd Ed. - London "Routledge Taylor & Francis Group, New York" 2017 - 367

ENGLISH

ISBN: 9781138998346

Subjects--Topical Terms:
Advertising

Subjects--Facted Index Terms:
Advertising and Public Relations Research
Qualitative Research
Quantitative Research

Dewey Class. No.: 659.072 / JUG/BRA

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