000 01065nam a22002057a 4500
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100 _aTran Hung Nguyen
_91356
245 _aThe Impact of Social Media on the Efficiency of Online Business Performance
260 _aNew Delhi
_bAssociated Management Consultants (p) Ltd
_c2022
300 _aVol 16 Issue No 3 March 2022 Pg 46- 63
520 _aThe study aimed to develop some criteria to assess the impact of social media on the online business activities of Vietnamese enterprises. The result showed that Vietnamese enterprises did not know how to use a loyal customer community to influence potential customers on social network leverage the intelligence and creativity of customers for business operations.
650 _aOnline Business Performance
_91357
654 _aSocial Media
654 _aThe Efficiency of online business performance
700 _aHoang Anh Le
_91358
700 _aLe Xuan Cu
_91359
700 _aVu Thi Thuy Hang
_91360
773 _tIndian Journal of Finance
942 _cAR
999 _c37505
_d37505