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| 100 |
_aAjit Shashidhar _9978 |
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| 245 | _aThe Business of the Elders | ||
| 260 |
_aDelhi _bLiving Media India Ltd. _c25th July, 2021 |
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| 300 | _aVol. 30, Issues 15, 12th to 25th July, 2021, Pages 44 - 50 | ||
| 520 | _aArmed with disposable income and a willingness to splurge, this consumer cohort comprises over 10 per cent of the Population. No wonder marketers are beginning to target this segment with specialised products. | ||
| 650 |
_aMarketing _9979 |
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| 654 |
_aComsumer Behaviour _aElder Consumers _aSpending Power _aGrowing Potential |
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| 700 |
_aRaj Verma _9980 |
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| 773 | _tBusiness Today | ||
| 942 | _cAR | ||