000			00411nam a2200169Ia 4500
008			210122s9999 xx 000 0 und d
020			_a0471455164
100			_aKotler Philip
250			_a1st Ed.
942			_cBK
245			_aLateral Marketing
260			_b"John Wiley & Sons, New Jersey" _c2003
082			_a658.802 _bKOT/BES
300			_a206
546			_aENGLISH
700			_aBes Fernando Trias De
999			_c34405 _d34405