000			00377nam a2200157Ia 4500
008			210122s9999 xx 000 0 und d
020			_a9971513897
100			_aAaker David A
250			_a7th Ed.
942			_cBK
245			_aMarketing Research
260			_bJohn Wiley & Sons _c2002
082			_a658.83 _bAAK/KUM
546			_aENGLISH
700			_aDay George S _aKumar V
999			_c30254 _d30254