000 00526nam a2200205Ia 4500
008 210122s9999 xx 000 0 und d
020 _a9789332586499
100 _aKumar Ramesh S
530 _d2017-11-21
650 _aConsumer Behaviour
654 _a Branding
654 _a Diffusion of Innovation
654 _aDigital Era
942 _cBK
245 _aConsumer Behaviour
260 _aNoida
_bPearson India Education Services Pvt. Ltd.
_c2017
082 _a658.8342
_bKUM
300 _a329
546 _aENGLISH
999 _c29780
_d29780