Cases in Marketing Management (Record no. 29123)

MARC details
000 -LEADER
fixed length control field 00585nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210122s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788132110194
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number CLO/BAA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Clow Kenneth E.
245 ## - TITLE STATEMENT
Title Cases in Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sage Publications India Pvt. Ltd.
300 ## - PHYSICAL DESCRIPTION
Extent 523
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Order number 2016-10-07
546 ## - LANGUAGE NOTE
Language note ENGLISH
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term External Communication
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Pricing
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Sales Promotions
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERMS
Focus term Data Warehousing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Baack Donald
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note
        MMS St. Francis Institute of Management and Research St. Francis Institute of Management and Research 10/20/2016 SWAMI BOOK HOUSE 675.00 4067/2016-10-13 658.8 CLO/BAA 011157 01/22/2021 675.00 01/22/2021 Book Location H 4.2