000 00331nam a2200121Ia 4500
942 _cPR
100 _aSheth Jaydeep
245 _aStudying The Effectiveness Of Advertisement Through Radio Channels
260 _bSt. Francis Institute of Management and Research, Mumbai
_c2007
300 _a59
546 _aENGLISH
700 _aR Gupta
999 _c8840
_d8840