000 00399nam a2200121Ia 4500
942 _cPR
100 _aVarghese Ajith, Kurien Anju
245 _aStudy And Analysis Of Various Loyalty Programs And Leveraging The Insights For The Xtrarewarrds Program Of Iocl
260 _bSt. Francis Institute of Management and Research, Mumbai
_c2008
300 _a53
546 _aENGLISH
700 _aMathew Sangeetha
999 _c8704
_d8704