000 00330nam a2200121Ia 4500
942 _cPR
100 _aWarrier Praseetha
245 _aResponsive Marketing its effectiveness in Retail Industry
260 _bSt Francis Institute of Management and Research, Mumbai
_c2015
300 _a38
546 _aENGLISH
700 _aJohny Jestin
999 _c8076
_d8076