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_aLloyd Mathias _9971 |
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245 | _aWhy Modern Marketers Must be Data-Driven | ||
260 |
_aNew Delhi _bBW Businessworld Media Pvt. Ltd. _c4th June, 2021 |
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300 | _aBusiness World, Vol 40, Issue No. 16, 21st May - 4th June, 2021, Page No. 26-27 | ||
520 | _aIf data is the new oil, then modern marketers should be actively using this currency to make their marketing efforts more effective. Even then, there is an overabundance of data availability today, and not all of it provides terrific insights. | ||
654 | _aMarketing | ||
942 | _cAR |