000			01283nam a2200205Ia 4500
008			210223s9999 xx 00 und d
100			_aAnuradha Bhattacharjee _9641
520			_aThere are 12 major producers of news content in India eight business houses have significant presence in multiple sectors and dominate specific market segments. The emerging oligopolistic nature of the segments. the emerging oligopolistic nature of the Indian media sector is examined. Using ownership patterns as a proxy for control over the media and the information it disseminates the control that prominent media companies exercise across various markets in which they operate is mapped. Detailed information has been collected across 11 internationally accepted content and carriage media industry sectors. Standard economic indices for each media sector have been used for arriving at the extent of concentration in the media industry.
650			_aMarketing _9642
654			_a Comparative study
654			_a Economic News content
654			_aMedia
773			_tECONOMIC AND POLITICAL WEEKLY
942			_cAR
245			_aMapping the Power of Major Media Companies in india
260			_c2018-08-18
300			_a10
440			_p29 _vLIII _9643
700			_aAnushi Agrawal _9644
999			_c35994 _d35994