000 | 01081nam a2200205Ia 4500 | ||
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008 | 210223s9999 xx 00 und d | ||
100 |
_aDr Pankaj M Madhani _9375 |
||
520 | _a"Six Sigma is a disciplined ,data driven approach and methodology for eliminating defects in any process-from manufacturing to non-manufacturing and from product to service.There is a lot of interst in deploying six sigma to salesand marketing to reduce the uncertainty inherent in it.Organization such as 3M,allied Signal.Dell,HSBC,Johnson & Johnson,LSI Logic,Owners Corning,Service Master etc.This research elaboratesSix Sigma DMAIC Methodology in Sales and Marketing and Provides various framworks for its successful deployment and enhancing competitive advantages." | ||
650 |
_aRural Markets _9376 |
||
654 | _aCompetitive Advantages | ||
654 | _aMarketing | ||
654 | _aSales | ||
654 | _aSix Sigma | ||
773 | _tGITAM JOURNAL OF MANAGEMENT | ||
942 | _cAR | ||
245 | _aSix Sigma in Sales and Marketing:Major Benefits | ||
260 | _c2018-01-02 | ||
300 | _a11 | ||
440 |
_v16 _9377 |
||
999 |
_c35908 _d35908 |