| 000 | 00520nam a2200217Ia 4500 | ||
|---|---|---|---|
| 008 | 210122s9999 xx 000 0 und d | ||
| 020 | _a9780230772588 | ||
| 100 | _aMazzeo Michael | ||
| 650 | _aManagement | ||
| 654 | _aBrand Management | ||
| 654 | _aPricing | ||
| 654 | _aProduct Differentiation | ||
| 654 | _aTactics | ||
| 942 | _cBK | ||
| 245 | _aRoadside MBA | ||
| 260 |
_aLondon _bMacmillan _c2014 |
||
| 082 |
_a658 _bMAZ/OYE |
||
| 300 | _a279 | ||
| 546 | _aENGLISH | ||
| 700 |
_aOyer Paul _aSchaefer Scott |
||
| 999 |
_c34374 _d34374 |
||