000 00292nam a2200121Ia 4500
008 210122s9999 xx 000 0 und d
100 _aAaker David A
942 _cBK
245 _aStrategic Market Management
260 _bJohn Wiley & Sons
_c2002
082 _a658.8
_bAAK
546 _aENGLISH
999 _c33074
_d33074