000 00513nam a2200217Ia 4500
008 210120s9999 xx 000 0 und d
020 _a9781576872703
100 _aRoberts Kevin
650 _aBrand Management
654 _aAdvertising
654 _aBrand Name Products
654 _aForecasting
654 _aMarketing
654 _aTrademarks
942 _cBK
245 _aLovemarks
260 _aNew York
_bPowerHouse Books
_c2005
082 _a658.827
_bROB
300 _a245
546 _aENGLISH
999 _c22492
_d22492