000 00383nam a2200145Ia 4500
942 _cPR
650 _aMAR
100 _aNair Swati
245 _aEvent Management as an IMC Tool for Business Development
260 _bSt. Francis Institute of Management and Research, Mumbai
_c2013
082 _aWIN/2013/MAR/PR1738
300 _a45
546 _aENGLISH
700 _aSimmi R Prasad
999 _c13173
_d13173