000 00332nam a2200121Ia 4500
942 _cPR
650 _aMAR-SPE
100 _aJEENA BIJU THOMAS
502 _d2017-2019
245 _aConsumer Perception Towards Celebrity Endorsements
260 _bSt. Francis Institute of Management and Research, Mumbai
_cWIN/2019
546 _aENGLISH
999 _c11058
_d11058