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1.	Image from Amazon.com	Value Merchants by Anderson James C Kumar Nirmalya Narus James A Publication details: Boston Harvard Business School Press 2007 Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: 658.804. Place hold
2.	Image from Amazon.com	Marketing Management by Banerji Julee Publication details: Delhi "Wisdom Publication,Delhi" 2014 Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: 658.8 BAN. Tags: Marketing mix (1) Place hold
3.	Image from Amazon.com	Marketing Research Text and Cases by Nargundkar Rajendra Edition: 4th Ed. Publication details: Chennai McGraw Hill Education India Pvt. Ltd 2019 Availability: Items available for loan: St. Francis Institute of Management and Research (4)Call number: 658.83, ... Place hold
4.		Industrial Marketing by Ghosh P.K Publication details: New Delhi Oxford University Press 2006 Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: 658.804 GHO. Place hold

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