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1.
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Understanding Digital Marketing by
Edition: 4th Ed.
Publication details: London Kogan Page Ltd 2017
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: 658.872 RYA.

2.
Emerging and Impact of Mobile Marketing Rucha Pradeep Keluskar
Publication details: Mumbai SFIMAR WIN/2022
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2022/MAR-SPE/PG1120.

3.
Research on Emergence of Mobile Banking Jerry Bhaskar
Publication details: Mumbai SFIMAR WIN/2023
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2023/MAR-GEN/PG1267.

4.
Emergence of Marketing - Exploiting Smartphone technology in Digital Marketing Ujwal Rathod
Publication details: Mumbai SFIMAR SUM/2022
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: SUM/2022/MAR/PG1401.

5.
Evaluating The Effectiveness of Mobile Marketing Messages On Consumer Purchasing Shubham Shashikant Mestry
Publication details: Mumbai SFIMAR SUM/2024
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: SUM/2024/MAR/PG1503.

6.
Analysis The Impact Of Mobile Marketing Services On Customer Engagement Of Onex Solutions Surabhi Raviprakash Yadav
Publication details: Mumbai SFIMAR SUM/2024
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: SUM/2024/MAR/PR6467.

7.
A Study on the Use of Mobile Marketing for Driving Customer Retention Towards Online Shopping Sufiyan Khan
Publication details: Mumbai SFIMAR WIN/2025
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2025/MAR-SPE/PR6809.

8.
Impact of Mobile Marketing on Consumer Buying Behavior Joel Telis
Publication details: Mumbai SFIMAR WIN/2025
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2025/FIN-GEN/PR7028.