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1.
Study on the Factors affecting Consumer Switching Behavior Mobile Phone Market by
Publication details: St. Francis Institute of Management and Research, Mumbai WIN/2016
Availability: Items available for loan: (1).

2.
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Brand Management by
Publication details: New Delhi APH Publishing Corporation 2015
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: 658.827 DHA.

3.
Impact of Brand Image of Amul on Customer Loyalty Ashwini Yadav
Publication details: Mumbai SFIMAR WIN/2021
Availability: Items available for reference: St. Francis Institute of Management and Research: Not for Issue (1)Call number: WIN/2021/MAR-SPE/PR4500.

4.
Brand Loyalty among Generation Insiya Ghadiali
Publication details: Mumbai SFIMAR WIN/2022
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2022/MAR-GEN/PG1492.

5.
Brand Loyalty And Purchase Behaviour- A Study On Britannia Consumers In Dahisar And Borivali Alankar Sunil Bhosle
Publication details: Mumbai SFIMAR SUM/2024
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: SUM/2024/MAR/PR6469.

6.
A Study Of The Relationship Between Purchase And Brand Loyalty For Amul Ice Cream Compared To Competitors Products Joshna Sudip Neupane
Publication details: Mumbai SFIMAR SUM/2024
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: SUM/2024/MAR/PR6491.

7.
A Study on the Role of Emotion in Building: Brand Loyalty Sandesh Negi
Publication details: Mumbai SFIMAR WIN/2025
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2025/MAR-SPE/PR6732.

8.
Impact of Hyper-Customization on Consumer Behavior and Brand Loyalty Bhavika Ajay Patil
Publication details: Mumbai SFIMAR WIN/2025
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2025/MAR-SPE/PR7015.

9.
Brand Loyalty in the Era of Ecommerce Kunal Jain
Publication details: Mumbai SFIMAR WIN/2025
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2025/FIN-GEN/PR7041.

10.
Evolution of Brand Loyalty in the Digital Age Investigate How Digital Channels are Reshaping Traditional Concepts of Brand Loyalty Yash Patil
Publication details: Mumbai SFIMAR WIN/2025
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: WIN/2024/MAR-SPE/PG1568.