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Essentials Of Services Marketing by
Edition: 2nd Ed.
Publication details: Thomson Learning 2002
Availability: Items available for loan: St. Francis Institute of Management and Research (2)Call number: 658.8 HOF/BAT, ...

2.
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Services Marketing by
Edition: 4th Ed.
Publication details: "South Western Cengage Learning, New Delhi" 2011
Availability: Items available for reference: St. Francis Institute of Management and Research: Not for Issue (1)Call number: 658.8 BAT/HOF.

3.
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Services Marketing by
Edition: 5th Ed.
Publication details: Cengage Learning India Pvt. Ltd. 2018
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: 658.8 HOF/BAT.

4.
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B2B Marketing South Asian Perspective by
Edition: 13th Ed.
Publication details: Delhi Cengage Learning India Pvt. Ltd. 2024
Availability: Items available for loan: St. Francis Institute of Management and Research (1)Call number: 658.8/HUT.