The Impact of Social Media on the Efficiency of Online Business Performance
Publication details: New Delhi Associated Management Consultants (p) Ltd 2022Description: Vol 16 Issue No 3 March 2022 Pg 46- 63Subject(s): In: Indian Journal of FinanceSummary: The study aimed to develop some criteria to assess the impact of social media on the online business activities of Vietnamese enterprises. The result showed that Vietnamese enterprises did not know how to use a loyal customer community to influence potential customers on social network leverage the intelligence and creativity of customers for business operations.| Item type | Current library | Status | Barcode | |
|---|---|---|---|---|
| Article | St. Francis Institute of Management and Research | Available | AR0988 |
The study aimed to develop some criteria to assess the impact of social media on the online business activities of Vietnamese enterprises. The result showed that Vietnamese enterprises did not know how to use a loyal customer community to influence potential customers on social network leverage the intelligence and creativity of customers for business operations.
There are no comments on this title.
Log in to your account to post a comment.