AARON JACOB ANTONY MENACHERY (SFMMS1719-0001) Consumer Perception and Preference towards different Laptops Desktops Brands based on Demography - St. Francis Institute of Management and Research, Mumbai SUM/2018 ENGLISH Subjects--Topical Terms: MAR Subjects--Facted Index Terms: Consumer Perception, Laptops, Desktops, Brand, Demography