Sameer Ashvin Vyas (SFPGDM15170022) <br/><br/>
A Study on the Promotion Strategy and the Concept testing of Ads of Birla Sun Life Insurance Products 

 - Mumbai  St Francis Institute of Management and Research, Mumbai  SUM/2016 
<br/><br/>
<br/><br/><br/>ENGLISH 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MAR
<br/><br/><label>Dewey Class. No.: </label>SUM/2016/MAR/PG0273