Kumar S. Ramesh  <br/><br/>
Case Studies in Marketing Management 

 - Noida  Pearson India Education Services Pvt. Ltd.  2011 
 - 378  Paperback 
<br/><br/><label>ISBN: </label>9788131761397 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Marketing Management
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Marketing Strategies and Planning<br/>Consumer Behaviour<br/>New Market Offerings<br/>Globalization of Markets<br/>Case Studies
<br/><br/><label>Dewey Class. No.: </label>658.8  / KUM