Effectiveness of Green Marketing Appeals in Influencing the Consumer Choices of Indian Millennials 
Preksha Shetty 
 - Mumbai  SFIMAR  WIN/2024 
<br/><br/><label>Subjects--Topical Terms: </label><br/>FIN-SOC
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Effectiveness of Green Marketing Appeals in Influencing the Consumer Choices of Indian Millennials
<br/><br/><label>Dewey Class. No.: </label>WIN/2024/FIN-SOC/PR6596