TY - BOOK AU - Sri Krishna Sudheer Patoju AU - Sasmita swain TI - Entrepreneurial Value creation by rural enterprises PY - 2023/// CY - Mumbai PB - Sage Publications N2 - The Indian Economy is greatly benefitted by rural enterprise which provide essential goods and services to rural and urban populations of India. In addition they contribute to direct and indirect employment. Rural enterprises have been increasing in the country for the last two decades, in the fields of agriculture and allied products dairy poultry khadi and food. The present article discusses how rural entrepreneurs create value at each stage of the enterprise taking evidence from rural India. ER -