TY  - GEN
AU  - Naresh K. Malhotra
AU  - Satyabhusan Dash
TI  - Marketing Research: Applied Orientation
SN  - 9789353433291
U1  - 658.83 
PY  - 2020///
CY  - Noida
PB  - Pearson India Education Services Pvt. Ltd.
KW  - Marketing Research
KW  - Research Design Formulation
KW  - Data Collection, Preparation Analysis and Reporting
KW  - Cases in Marketing Research
ER  -