Study on Effectiveness of Viral Marketing On Brand Image of FMCG Companies   Alankruta Srideshpande  

 - Mumbai   SFIMAR  WIN/2020 
<br/><br/><label>ISSN: </label>WIN/2020/MAR-SPE/PG1195 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Viral Marketing 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>FMCG Companies