Sumathi S. <br/><br/>
Marketing Research and Consumer Behaviour 

 - New Delhi  Vikas Publishing House  2006 
 - 761  Paperback 
<br/><br/><label>ISBN: </label>9788125914761 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Consumer Behaviour