Cohen Marshal <br/><br/>
Why Customers Do What They Do  Who They are Why They Buy and How You can Anticipate Their Every Move 

 - New Delhi  Tata McGraw Hill Publishing Company Ltd  2006 
 - 184  Paperback 
<br/><br/><label>ISBN: </label>9780070616127 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behaviour
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Customers<br/>Marketing Strategies