Hunt Shelby D. <br/><br/>
Foundations of Marketing Theory  Toward a General Theory of Marketing 

 - New Delhi  Prentice Hall of India Pvt Ltd  2003 
 - 323  Paperback 
<br/><br/><label>ISBN: </label>9788120322400 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Marketing Theory<br/>Morphology of Explanation<br/>Scientific Laws<br/>Marketing Disciplne