TY  - BOOK
AU  - Sagar Mahim
AU  - Singh Deepali
TI  - Brand Management
SN  - 9788180522833
PY  - 2012///
CY  - New Delhi
PB  - Ane Books Pvt. Ltd.
KW  - Brand Management
KW  - Elements of Brand Management
KW  - Brand Identity
KW  - Brand Image
KW  - Brand Personality
KW  - Brand Communication
KW  - Brand Positioning
KW  - Brand Extension
KW  - Product Management
KW  - Brand Equity
ER  -