Sagar Mahim <br/><br/>
Brand Management 

 - New Delhi  Ane Books Pvt. Ltd.  2012 
 - 214  Paperback 
<br/><br/><label>ISBN: </label>9788180522833 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Elements of Brand Management<br/>Brand Identity<br/>Brand Image<br/>Brand Personality<br/>Brand Communication<br/>Brand Positioning<br/>Brand Extension<br/>Product Management<br/>Brand Equity