Albaum Gerald <br/><br/>
International Marketing and Export Management 

 - 5th Ed. 
 - Delhi  Pearson Education  2006 
 - 666  Paperback 
<br/><br/><label>ISBN: </label>9788177589689 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>International Marketing<br/>Export Entry Modes<br/>Market Entry Strategies<br/>Export Market Selection<br/>Pricing Decisions<br/>Marketing Communication<br/>Product Decisions<br/>Methods of Payment