TY  - BOOK
AU  - Hollensen Svend
TI  - Global Marketing: Decision-Oriented Approach
SN  - 9788131711958
PY  - 2007///
CY  - New Delhi
PB  - Pearson Education
KW  - Marketing
KW  - Market Entry Strategies
KW  - Global Marketing Programme
KW  - Global Marketing
ER  -