Yugandhar Vangaveti <br/><br/>
A Study of Latest Trends in Indian Rural Market Scenario 

 - Hyderabad  Vigana Jyoti Institute of Management  2022 
 - Vol 15 Issue 2 July – December 2022 Pg. :-51-56 
<br/><br/> Rural markets includes all business activities which are involved in the flow of goods and services from producers to rural consumers. These can be several approaches to understand the rural markets. Rural marketing covers all marketing activities which h include forecasting the demand, product planning, distribution and facilitating the market process. Now income level and standard of living are increased rapidly in rural areas 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Rural market 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Indian Scenario<br/>Trends