Noor Fathima Warsia <br/><br/>
Fast Forward to the Future 

 - New Delhi  BW Businessworld Media Pvt. Ltd.  October, 2021 
 - Vol. 40, Issues 25, October, 2021, Pages 74 - 81 
<br/><br/> Content, culture, interactivity and commerce are all coming together to brew the perfect storm propelling media into a new direction in India, birthing a slew of Mediatech companies that are attractive to consumers and investors alike. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mediatech
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce<br/>Media<br/>Mediatech<br/>Culturally Relevant<br/>Content reigns<br/>Interactivity and Commerce<br/>Monetisation Matters