TY  - BOOK
AU  - Gautam Borah
TI  - Taking Center Stage
PY  - 2018///-02-15
KW  - Management
KW  - Analytics
KW  - Artificial Intelligence
KW  - Customer lifecycle
KW  - Digital Evolution
N2  - "In an article columns, Chuck Wall, founder and chief executive officer of Marketpower Group spoke about how too many companies are relying exclusively on data to explain what customers really need. Ironically many have too much data to process and make actionable."
ER  -